Fix Amazon “Sorry something went wrong": Echo, Purchases & Scraping

Encountering Amazon’s “Sorry something went wrong" error can derail your shopping, smart device usage, or data collection efforts. Whether you're troubleshooting an Echo device, completing a purchase, or scraping Amazon data.

This guide diagnoses and fixes Amazon’s “Sorry something went wrong” across three contexts—Echo devices, checkout pages, and scraping scripts:

• Why Amazon shows this error in different scenarios
• Core Quick-Fixes everyone should try first
• Context-Specific Steps for Echo, Purchases, and Scraping
• Prevention & Pro Tips to avoid future disruptions
• How to integrate rotating residential proxies for reliable, region-safe scraping

Understanding “Sorry something went wrong” Error

Although the message is generic, its meaning depends on your activity:

Scenario	Symptom	Common Causes
Echo / Alexa Devices	Alexa replies “Sorry, something went wrong” to any command	Wi-Fi band mismatch; firmware bugs; router/firewall
Amazon Checkout	Checkout page reloads with the error	Invalid/expired payment; session timeout; browser add-ons
Web Scraping / Automation	“Dog image” error in your script instead of product data	Rate limiting; geo-blocks; anti-bot fingerprinting

Core Troubleshooting

Before diving into proxies or advanced fixes, always start with these universal steps:

1. Refresh & Retry

Wait 1–2 minutes and reload the page or re-invoke your request.

2. Clear Cache & Cookies

Browser: Settings → Privacy → Clear Browsing Data

Headless Clients: Purge session cookies between runs

3. Switch Networks / Bands

For Echo: toggle between 2.4 GHz and 5 GHz SSIDs.

For web: test on mobile hotspot vs. home Wi-Fi.

4. Alternate Client

Try another browser, private/incognito window, or the Amazon mobile app for checkout. For Echo, test commands via the Alexa smartphone app.

If the error persists in web-scraping or region-locked pages, move on to the GoProxy integration section.

Alexa / Echo Devices

Symptoms

Alexa responds with the error instead of executing any command—even “What’s the time?”

Step-by-step Fix

1. Check Your Network

Ensure your router is on and your Echo is within range (ideally within 30 feet, no walls blocking/interference).  

Open your phone’s Wi-Fi settings, verify you see the correct SSID. If it fails to see the network, reboot the router by unplugging it for 60 seconds.

2. Restart the Device

Unplug your Echo for 30 seconds, then plug it back in. Wait for it to reconnect (the light ring will pulse orange during setup).

3. Factory Reset (Last Resort) 

Press and hold the Action button (●) for 20 seconds until the light turns off and on again. Reconfigure via the Alexa app (Devices → Echo & Alexa → Add Device).

Note: This wipes all settings.

4. Test via the Alexa App

Open the app, go to Devices > Echo & Alexa, select your device, and send a test “Drop In” or “Wake Word Test”. If it fails, the issue may be network-related.

Prevention Tips

Update Echo firmware up to date via the Alexa app (Devices > Echo & Alexa > Check for Updates).

Use a 2.4 GHz Wi-Fi for stability—Echo devices often struggle with 5 GHz.

Position your router centrally to avoid signal drops, and consider a mesh network for large homes.

Pro Tips

Global Testing: Route your local network through an ISP proxy to simulate regional conditions when developing Alexa skills.

Amazon Checkout / Purchases

Symptoms

The checkout page keeps returning to the error; payment never succeeds.

Step-by-step Fix

1. Update Payment Info

Log in to Amazon, go to Your Account > Payment Options, and verify your card details. Add a new method if needed.

2. Switch Devices or Browsers

If you’re on Chrome, try Firefox or the Amazon app. Clear cookies: Settings > Privacy and security> Delete browsing data.

3. Check Amazon’s Status

Visit DownDetector and search “Amazon” to see if its servers are down. If so, wait it out—issues typically resolve within hours.

Prevention Tips

Save multiple payment methods to switch quickly.

Regularly clear your browser cache to avoid stale sessions.

Enable two-factor authentication for account security, reducing login errors.

Pro Tips

GeoRestricted Deals: If your order fails due to regional blocking, configure your browser’s proxy plugin to use a GoProxy ISP endpoint in the target country.

Web Scraping & Automation

Symptoms

Your code fetches Amazon’s “dog” error page instead of the intended product data.

Step-by-step Fix

1. Use a Reliable Proxy Service

a. Sign up for a reputable proxy provider, like GoProxy, and choose a rotating residential proxy plan(real user IPs). 

b. Get your proxy details (IP, port, username, password) from the dashboard.

c. Add it to your script

Basic Setup (Python example)

python

 

import requests

session = requests.Session()

proxy = "http://user:[email protected]:8000"

session.proxies.update({"http": proxy, "https": proxy})

response = session.get("https://www.amazon.com/dp/B08XYZ")

print(response.status_code)

Headers: Always send realistic headers

python

 

session.headers.update({

  "User-Agent": "Mozilla/5.0 (Windows NT 10.0; Win64; x64)",

  "Accept-Language": "en-US,en;q=0.9",

  "Referer": "https://www.amazon.com"

})

2. Mimic Human Behavior

Add delays between requests, and randomize them to look natural.
python

 

import time, random

time.sleep(random.uniform(1.5, 4.0))

3. Rotate Endpoints & Regions

In your GoProxy dashboard, pick exit nodes by region (e.g., London, New York). Cycle through a list of proxies in code.

4. Handle CAPTCHAs& Retries

If you detect a CAPTCHA form or HTTP 503, trigger an automatic session reset:

python

 

for _ in range(3):

    resp = fetch(url)

    if "captcha" not in resp.text.lower():

        break

else:

    log.error("CAPTCHA triggered")

Prevention Tips

Rotate IPs every few requests:

python

 

proxies = [{"http": f"http://user:pass@proxy{i}.goproxy.com:port"} for i in range(5)]

Limit Requests: ≤ 1-2 requests/sec to stay under Amazon’s radar.

Persist Cookies: Store session cookies between runs to maintain continuity.

Pro Tips

Session Pools: Keep multiple sessions keyed by proxy IP to avoid repeated logins.

Health Monitoring: Schedule a light heartbeat request every 30 min; alert if > 5% error rate.

Final Thoughts

1. Run Core Quick-Fixes across all environments.

2. Integrate GoProxy proxies for any automation or geo-specific tasks.

3. Implement rate-limiters and random delays in your scripts.

4. Monitor catch spikes in error rates.

5. Bookmark this guide and revisit Pro Tips when scaling.

With these structured, scenario-specific steps—from basic troubleshooting to advanced proxy integration—you’ll eliminate the “Sorry, Something Went Wrong” error on Amazon once and for all. Fix now!